Offerpal Moves On, Gives Game Developers New Ways To Distribute Notifications

Last week, Offerpal Media announced that, as a direct result of Facebook transitioning games and applications from their proprietary currencies to the newly-launched Facebook Credits and partnering with rival Trialpay , the company saw itself forced to lay off people who worked on its Facebook monetization initiatives. Today, the company is launching a new product that should make it clear it would be unwise to consider that event a lead-up to its eventual demise. With SocialKast, which the company will be presenting later today at the Casual Connect conference in Seattle, Offerpal aims to relieve many a game developer that was hurt by Facebook's recent decision to seriously cut down on the many ways they could distribute notifications via the social networking site in order to get new users to sign up.