Ellenton, FL, USA – April 21, 2014
PCI Communications Inc. publishes private community directories in Central & SW Florida. The bad economy has been tough on many small businesses and consequently they have to be very careful how they spend their advertising dollars. These private community directories provide a proven highly targeted advertising option for the 55+ demographic.
Valerie Longo, PCI Communications Inc. publishes private community directories in Central & SW Florida. The bad economy has been tough on many small businesses and consequently they have to be very careful how they spend their advertising dollars. These private community directories provide a proven highly targeted advertising option for the 55+ demographic.
“Advertising options can be very confusing to many small local businesses. Digital media, traditional media… there are so many choices small businesses just don’t know what to do. So many just do nothing thinking they are saving money,” said Valerie Longo, Owner, PCI Communications. “For those small businesses that target the 55+ demographic our directories are requested by the communities for their residents and present a proven targeted advertising vehicle.”
The great Henry Ford, founder of Ford Motor Company agreed on the foolishness of not advertising.
Henry Ford said, “Stopping advertising to save money is like stopping your watch to save time.”
For the small business that targets the 55+ demographic these private community directories offer a solid affordable solution. There are specific groups of businesses that PCI has found do well advertising in these communities; air conditioning, plumbers, pest control, physicians, dentists, chiropractors, auto repair, funeral services, veterinarians, real estate, insurance, golf carts, pharmacies, aluminum, roofing, contractors, etc.
This is not a new advertising source, PCI has been publishing private community directories in Florida for over 40 years.
“We have advertised with PCI for over 18 years and have always been very satisfied. We have found the books to be a wonderful source of advertisement as the residents in the park use the books. As you know, in this day and time it is important for a business to use their advertisement dollars wisely. We feel we are getting our money’s worth with PCI.” – Lacy Boltin, Boltin Pest Control
“Thanks to the directories that PCI puts together, we have been able to advertise & directly market to the preferred communities throughout the state. We get great response from people living in the communities since they already recognize us from our ad. We have tried other directories without much success. Thank you.” – Dana Syens, CCI Insurance Agency
For more information visit http://pci-directories.com or call (941) 729-5202.
