GE Monogram® has recently introduced a number of industry-first, luxury appliances, as well as engaging programs and resources for the high-end design community. As demand from affluent consumers grows, GE Monogram offers more ways for consumers and customers to interact with the brand. Read on for the latest news on three key announcements and initiatives.
Investment in Monogram as Luxury Spending Rises
The number
of core luxury consumers in the United States is expected to grow to
10.8 million by 2020. GE has invested more than $50 million in its
Monogram line of premium appliances—both in services and new products—to
meet the needs of today’s luxury buyers. Read
More
New French Door Wall Oven Puts Culinary Possibilities Within Reach
Today's
consumers are bringing the professional-level appliances and techniques
they see in culinary entertainment and restaurants into their kitchen to
help create fine-dining-worthy creations. The influence of the
professional chef has inspired a new Monogram French door wall oven
that's fit for the pros but designed for the home. Read
More
GE Challenges Designers in $150,000 Dream Kitchen Design Contest
GE
will award kitchen designs that include GE Monogram appliances in its
newly launched Monogram Dream Kitchen Design Contest. A total of
$150,000 in cash prizes will be awarded, including a grand prize of
$25,000. Read
More
Contacts:
Julie Wood, PR Manager, 502-452-5914
julie_wood@ge.com