Kohl’s and Disney Interactive Invite ‘Frozen’ Fans to Sing Their Hearts Out

Kohl’s Department Stores (NYSE: KSS) announces today a collaboration with Disney on a national call for a Sing Your Heart Out campaign. Now through September 29, fans of the movie “Frozen” and aspiring singers nationwide can submit videos of themselves singing “Let it Go” for the chance to be included in a Kohl’s holiday commercial that will air during the 2014 American Music Awards (AMAs) broadcast.

"The American Music Awards kick off the most important time of the year for Kohl's, the holiday season," said Michelle Gass, Kohl's chief customer officer. "This year we are excited to build upon our successful partnership with Disney to connect with customers in a fresh, relevant and emotional way through the incredible phenomenon of the movie, ‘Frozen.’ Families will be sharing videos of their performances of the hit song ‘Let It Go’ for a chance to star in our holiday campaign. We will also be engaging them through the selection process by providing them with opportunities to vote on which video will be included in the final spot."

Now through Monday, September 29 videos can be submitted via Disney Interactive’s new Disney Applause app, available for iOS and Android, or on the web at www.disney.com/frozenfriday. The finalist videos will be selected based on the following criteria: Musical Talent (60%), Personality and Style (20%), and Creativity (20%). Winning singers will in turn have the opportunity to be featured in spots that will air on Sunday, November 23 during this year’s AMAs. For official rules and more information, visit: www.disney.com/frozenfriday.

A one-stop shop for everything “Frozen”, Kohl’s and Kohls.com will offer a full assortment of product, including a wide variety of exclusive styles, inspired by the Disney phenomenon this holiday season. From essential toys and apparel to unexpected home and electronic goods, customers will be excited to discover “Frozen” for the entire family at incredible savings. Customers are encouraged to share their favorite “Frozen” finds with @Kohls using #FrozenFunAtKohls.

Disney Applause app download links:
iOS: https://itunes.apple.com/app/id732908963?mt=8
Android https://play.google.com/store/apps/details?id=com.disney.nextdisneystar_goo
On the web at www.disney.com/frozenfriday

About Kohl’s

Kohl’s (NYSE: KSS) is a leading specialty department store with 1,160 stores in 49 states. With a commitment to inspiring and empowering families to lead fulfilled lives, the company offers amazing national and exclusive brands, incredible savings and inspiring shopping experiences in store, online at Kohls.com and via mobile devices. Committed to our communities, Kohl’s has raised more than $257 million for children’s initiatives nationwide through its Kohl’s Cares® cause merchandise program, which operates under Kohl's Cares, LLC, a wholly-owned subsidiary of Kohl's Department Stores, Inc. For additional information about Kohl’s philanthropic and environmental initiatives, visit www.Kohls.com/Cares. For a list of store locations and information, or for the added convenience of shopping online, visit www.Kohls.com.

Connect with Kohl’s:
Facebook (http://www.facebook.com/Kohls)
Twitter (http://twitter.com/Kohls)
Google+ (http://plus.google.com/+Kohls)
Pinterest (http://pinterest.com/Kohls)
Instagram (http://instagram.com/Kohls)

About Disney Interactive

Disney Interactive, one of the world's largest creators of high-quality interactive entertainment across all platforms, is the part of The Walt Disney Company responsible for the global creation and delivery of interactive entertainment, multi-platform video games, and family-focused content across all current and emerging digital media platforms. Disney Interactive produces and distributes a broad portfolio of content including the blockbuster video game platform, Disney Infinity, mobile, social and console games, the #1 virtual world for kids Club Penguin and top digital destinations Disney.com and Babble.com.

Disney Interactive is the interactive entertainment part of The Walt Disney Company (NYSE: DIS).

Contacts:

Kohl’s Department Stores
Molly Verette, 262-703-7008
Molly.Verette@Kohls.com
Disney Interactive
Bahareh Ramin, 310-779-3031
Bahareh.Ramin@disney.com

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