Quantcast Acquires Ad Personalization And Retargeting Company Struq

 Quantcast is announcing that it has acquired Struq, a London-based company that offers cross-device retargeting and personalization for advertisers. Quantcast may be best known for its data about Internet traffic, but it seems to have built a thriving ad business as well. The company’s announcement emphasizes the ways in which Struq technology can expand Quantcast’s ad platform,… Read More
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