Oracle Is Getting Ahead Of The Competition When It Comes To Data

 Hot on the heels of a partnership with Dun & Bradstreet, the announcement of the Datalogix acquisition marks an aggressive move on Oracle’s part — an attempt to prove to the market that they’re getting serious about data-driven marketing. Salesforce had added Datalogix to its Marketing Cloud back in April 2014. This Oracle acquisition will probably be making some… Read More