NOOK® Announces the #NOOKReadingStyle Sweepstakes

Barnes & Noble, Inc. (NYSE:BKS), the nation’s largest retail bookseller and the leading retailer of content, digital media and educational products, today announced the #NOOKReadingStyle Sweepstakes, designed to inspire book lovers to share their reading style on their Facebook pages and other social media channels. From March 16-31, participants can enter for a chance to win exciting prizes, including a $500 Gilt E-Gift Card, a Samsung Galaxy Tab 4 NOOK and 100 $25 Barnes & Noble Gift Cards by completing the sweepstakes entry form on the NOOK Facebook page. Participants will also be encouraged on NOOK’s social media channels to post about what, where, when and how they like to read, and discuss all the great ways they enjoy reading with NOOK, while inviting their friends to do the same on social media using the hashtag #NOOKReadingStyle.

“We’re excited to launch the #NOOKReadingStyle Sweepstakes and provide reading fans with the unique opportunity to flaunt their latest, fabulous reads and the fun ways they’re reading with NOOK,” said Jeanniey Mullen, Vice President of Marketing at NOOK. “At NOOK, we know our readers take pride in not only what they read, but when, where and how they read. This exciting sweepstakes will allow them and their friends to discuss both in an enjoyable way and enter for a chance to win fantastic prizes.”

The #NOOKReadingStyle Sweepstakes runs through the end of March. For more information on the sweepstakes, customers can visit the official NOOK Facebook page or ask a knowledgeable bookseller at their local Barnes & Noble store.

To start reading on NOOK, visit www.nook.com to get more information on NOOK’s award-winning line of eReaders and tablets or to download the Free NOOK Reading App™ for iOS®, Android™ or Windows® 8. Barnes & Noble offers Always Free NOOK Support in all of its neighborhood bookstores, with more than 35,000 booksellers across the country ready to assist customers with downloading the Free NOOK Reading App, setting up a NOOK account or NOOK device, or choosing their next great read.

About Barnes & Noble, Inc.

Barnes & Noble, Inc. (NYSE:BKS) is a Fortune 500 company and the leading retailer of content, digital media and educational products. The Company operates 649 Barnes & Noble bookstores in 50 states, and one of the Web’s largest e-commerce sites, BN.com (www.bn.com). Its NOOK digital business offers award-winning NOOK® products and an expansive collection of digital reading and entertainment content through the NOOK Store® (www.nook.com), while Barnes & Noble College Booksellers, LLC operates 717 bookstores serving over five million students and faculty members at colleges and universities across the United States.

General information on Barnes & Noble, Inc. can be obtained by visiting the Company's corporate website: www.barnesandnobleinc.com.

Barnes & Noble®, Barnes & Noble Booksellers® and Barnes & Noble.com® are trademarks of Barnes & Noble, Inc. or its affiliates.

For more information on Barnes & Noble, follow us on https://twitter.com/BNBuzz, http://instagram.com/barnesandnoble and http://thebarnesandnoble.tumblr.com, and like us on https://www.facebook.com/barnesandnoble.

About Nook Digital, LLC

NOOK reading and entertainment products make it easy to Read What You Love, Anywhere You Like with a fun, easy-to-use and immersive digital reading experience. With NOOK, customers gain access to the expansive NOOK Store® of more than 4 million digital books in the US and UK, plus periodicals, comics, apps, movies and TV shows, and the ability to enjoy content across a wide array of popular devices through Free NOOK Reading Apps. Find NOOK devices in Barnes & Noble stores and online at www.nook.com, as well as leading retailers including Best Buy, Walmart, Target and many others. NOOK products are available in the United Kingdom at leading retailers; NOOK content can be purchased at www.nook.co.uk.

NOOK® and the NOOK logos are trademarks of Nook Digital, LLC or its affiliates.

For more information on NOOK follow us on: https://www.facebook.com/nook, https://twitter.com/nookbn,

https://plus.google.com/+nook, http://instagram.com/lifeofnook, http://www.pinterest.com/nook,

https://www.youtube.com/subscription_center?add_user=nookbn.

Contacts:

Barnes & Noble, Inc.
Mary Ellen Keating, 212-633-3323
Senior Vice President
Corporate Communications
mkeating@bn.com
or
Carolyn J. Brown, 212-633-4062
Vice President
Corporate Communications
cbrown@bn.com

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