Castle Metals E-commerce Platform Deployed for North America

Castle Metals (NYSE: CAS) (parent A. M. Castle & Co.) has deployed an e-commerce platform accessible to its North American customers. The new website provides a business-to-consumer (B2C) experience and performance for its business-to-business (B2B) customers. “E-commerce is an additional sales channel that our customers expect to help simplify their everyday work. Our sales teams will continue to provide their expertise for any customer that needs help. Now our customers also have a self-service option available 24/7 if that’s how they would like to conduct business,” explains Steve Kaminski, Director of Marketing & Sales. Alan Zanker, Plant Manager of CSM Manufacturing Inc. (Graham, NC) shared exactly this thought, “The best thing about Castle’s e-commerce site is knowing price and availability immediately without waiting for an email or phone response. We order material JIT and I often send out my quote requests after normal business hours.” Castle will continue to collect voice of customer feedback and prioritize further improvements that are most impactful to its diverse customer base of machine shops, manufacturers, and distributors.

Castle Metals has helped customers in the industrial, aerospace and oil & gas markets for 125 years. Castle provides alloy, carbon, stainless, aluminum, cast iron, nickel and titanium in stock size or processed shapes. Castle provides a local and global supply chain solution to machine shops and large manufacturers from its locations in North America, Europe, and Asia.