SendGrid Launches Threads, A Triggered Email Service For Marketers
October 08, 2015 at 11:06 AM EDT
SendGrid CEO Sameer Dohlakia said he thinks of the company’s new product, Threads by SendGrid, as “the anti-spam.” Basically, Threads allows customers to set up automated emails that get sent based on user activity — so you could send an email whenever a customer views a specific web page, uses a specific feature or performs a certain action in your mobile app. Read More